Nov 21, 2024  
ARCHIVED 2021-22 Graduate Catalog 
    
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ARCHIVED 2021-22 Graduate Catalog [ARCHIVED CATALOG]

BUS 644 - Agri-Food Supply Chain Management and Marketing (4)

Students will explore the unique attributes of sustainable agri-food supply chains (SAFSCs) which differentiate them from other supply chains. Economic, social, and environmental sustainability will be emphasized for competitive decision-making.  This course also examines the principles and practices of sustainable marketing in the agri-food industry and marketing’s role in the creation and management of relationships with customers and other stakeholders.